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hapvxky879
Wysłany: Wto 13:44, 05 Lis 2013
Temat postu: Tiger Woods dropped by EA Sports
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Writing on EA's official website, the company's vice-president and general manager Daryl Holt commented: "EA Sports and Tiger Woods have made a mutual decision to end our partnership, which includes Tiger's named PGA Tour golf game. We've always been big fans of Tiger and we wish him continued success in all his future endeavors.
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Read: Woods' agent threatens legal action
EA had previously stuck with Woods through his acrimonious divorce in August 2010 at a time where several other sponsors severed ties with the American.
Gatorade, AT&T and Accenture and Tag Heuer all withdrew sponsorship or did not renew their deals following the revelations of Woods' infidelity and subsequent divorce from Elin Nordegren -- costing him $20 million in earnings.
From the endorsements he held in 2009, just two remain: Nike, which teamed up with Woods when he turned professional in 1996; and NetJets, a plane ownership-sharing company."For most mortal sportsmen,[url=http://www.oksko.com/nike-free-38]Nike Free Run[/url], losing the EA deal would constitute a real body blow. At an estimated $6.2 million a year, it's a very significant chunk of change," Sami McCabe, CEO of Clarity PR,[url=http://www.oksko.com/air-max-33]Billige Nike Air Max[/url], told CNN.
"However, Tiger Woods is in a unique category in terms of earning potential from sponsorship deals -- particularly from his sportswear sponsor Nike, which ensures he dwarfs the majority of his peers -- in any sport.
"So I don't see this news being a source of sleepless nights from a financial perspective. However, it might be the cause of concern for the longevity and sustainability of 'Brand Tiger.' "
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